Sunday, December 29, 2019
What Makes Edgar Allan Poe So Great - Free Essay Example
Sample details Pages: 1 Words: 399 Downloads: 10 Date added: 2019/06/26 Category Literature Essay Level High school Tags: Edgar Allan Poe Essay Did you like this example? Edgar Allan Poe is recognizably one of the greatest writers in history. In this paper, an explanation of who Edgar Allan Poe is, his early life, and what his inspirations are, will be explained. Edgar Allan Poe was an American author/editor. He was born January 19, 1809, Boston, MA. He was born to Elizabeth Arnold Poe and David Poe Jr.. After his parents died, he was taken in by a wealthy man named John Allan. Poe went to many different schools during his childhood. At age 17, he went to The University of Virginia. Even though Poe was good in school, he did struggle with alcoholism. He dropped out of school about a year later, joining the army afterwards.By 1835, he had gotten married to his younger cousin Virginia Clemm, who at the time was only 13 years old. Donââ¬â¢t waste time! Our writers will create an original "What Makes Edgar Allan Poe So Great?" essay for you Create order Throughout his life, Poe struggled with: depression, bipolar disorder, and alcohol/drug abuse. People believed this to be his inspiration for writing such dark forms of literature. Poe wrote what he was feeling, which was mostly a gothic sense of emotion. He based some of his work on himself and other people in his life. For example, the poem: To My Mother, which was written in 1849, is connected to Poes real mother. The poem talks about the death of Elizabeth Arnold Poe and how her death had come unfortunately early. Poe wrote his work in a dark way; basing it mostly on: death, supernatural, madness, and tragedy, which was also a reflection of his own life. Some famous pieces of work Poe has written are: The Fall of The House of Usher, The Tell-Tale Heart, and The Black Cat. His stories revolve around gruesome/supernatural topics, which was one reason it is liked by many. Poe influenced literature today by his style of writing. He has influenced authors such as Ray Bradbury and Clive Barker. Many authors take inspiration to write this type of literature. Examples would be: Stephen Kings work, where he describes the horrors of a killer clown. Today, we see many stories and movies based around the same theme that Poe has based his work on. In conclusion, Edgar Allan Poe is one of historys greatest poets. He used his hurt and madness to inspire him to do something he was gifted at. His legacy lives on today through his work, and will forever be remembered as amazing gothic literature.
Saturday, December 21, 2019
Analysis Of The Book Night By Elie Wiesel - 945 Words
Elie Wiesel was born in 1928. In his book, Night, which was published in 1955, Wiesel depicts his personal journey through the German concentration camps by the use of his character Eliezer (Sparknotes). At the age of 15, he lives with his family in Sighet, Transylvania (Biography). His father Shlomo is very involved with the community there. Eliezer is deeply engaged in religious studies, being taught by Moshe, an older man in his community who is considered a lunatic by many (Sparknotes). In 1941, Moshe is deported from Sighet. He later returns to tell of a great tragedy. His train had been overtaken by Gestapo, and all but him where brutally executed. Because of Mosheââ¬â¢s nature, none of the Jews of Sighet believe the horror stories that he tells. Believing they are safe, the Jews live in denial for a number of years, but eventually the Holocaust makes its way to Sighet (Sparknotes). In 1945, the whole Jewish population of Sighet is deported to Auschwitz-Birkenau. This is one of the biggest and worst of the German concentration camps. It is here were Eliezerââ¬â¢s mother and sisters are killed in the gas chambers. He and his father are selected for the labor force (eNotes). The work is very tough and Eliezer has to work very hard to take care of himself as well as his aging father. As he witnesses the ongoing horrors of the camp he finds his heart turning cold. His faith in God is lost after he witnesses the hanging of a young child which has connection to some prisonersShow MoreRelatedAnalysis Of The Book Night By Elie Wiesel1778 Words à |à 8 Pagesthemselves this question, whether they have fully grasped their personality or not, and during that difficult time, even the things you thought you knew about yourself are challenged. In the memoir, Night, the author Elie Wiesel, presents the story of his own time in Auschwitz during the German Holocaust. Elie, being Jewish, was deported into concentration camps in Hitlerââ¬â¢s final solution. He underwent such things as witnessing death for the first time, extreme exhaustion, inhumane treatment, and seeingRead MoreAnalysis Of The Book Night By Elie Wiesel794 Words à |à 4 Pagesà à à à à à à à à à à à à Night In the book Night by Elie Wiesel there are many instances where his use of imagery helps establish tone and purpose. For example Elie Wiesel used fire (sight) to represent just that. The fire helps prove that the tone is serious and mature. In no way did Wiesel try to lighten up the story about the concentration camps or the Nazis. His use of fire also helps show his purpose. ââ¬Å"Never shall I forget that night, the first night in camp, that turned my life into one long night seven timesRead MoreAnalysis Of The Book Night By Elie Wiesel1017 Words à |à 5 PagesIn the book Night by Elie Wiesel it says ââ¬Å"human suffering anywhere concerns men and women everywhere.â⬠This shows that the worldââ¬â¢s problems are everyoneââ¬â¢s problems. Everyone has their own responsibilities and when war occurs people tend to take on more responsibility than ever before. The United States is a prime example of making the worldââ¬â¢s problems their own. When problems arise people step up and take responsibility. Like in the quote from Elie Wiesel, human suffering really is everyoneââ¬â¢s problemRead MoreAnalysis Of The Book Night By Elie Wiesel1367 Words à |à 6 PagesNight is the detailed account of Elie Wieselââ¬â¢s experiences as a Jew in Germany during the Holocaust. Night is considered a memoir, however, Wiesel uses fictional characters to tell his story. Eliezer acts as Wieselââ¬â¢s author surrogate, a fictional character based on the author, and narrates the story. Over the course of the text Wiesel exposes the full face of the dehumanization perpetrated against the Jewish people. Through persuasive oration, Hitler was able to manipulate the Germans and justifyRead MoreNight By Elie Wiesel : Book Analysis708 Words à |à 3 Pagesto continue. Majority of people stopped eating, gave up their religious faiths and hope, welcoming the darkness to embrace them. Surviving was a constant struggle for these people and th e only way to overcome it was the acceptance of death. Night, by Elie Wiesel, is a memoir of the authors firsthand experience in the holocaust from his perspective as a teenage boy. The author includes concerns that individuals have, but never spoken aloud of, such as a home, family relations, and the effect this experienceRead MoreAnalysis Of The Book Night By Elie Wiesel907 Words à |à 4 Pages In the book Night written by Elie Wiesel was mainly about how a young boy had to suffer the traumatic experience of existence and fatality at Nazis concentration camps. In the book, Elie Wiesel was the character ââ¬Å"Eliezer Wieselâ⬠. Eliezer was a young boy at the age of fourteen who lived in Sighet, Transylvania. During the lead of World War II, Eliezer was an extremely earnest young boy who desired to examine and practice Jewish theology. He also occasionally spent a great deal of time and passionRead MoreAnalysis Of The Book Night By Elie Wiesel1216 Words à |à 5 Pageswhen I first saw the book. The images that they title brought to my mind is someplace where there is no light, no happiness.When you think of night you clearly think of physical darkness but I think night symbolizes a place without Godââ¬â¢s presence, somewhere where there s no hope. The emotions that this title brought to my mind is sadness. Sadness because once you are in the dark there is nothing y ou can do but wait. Wait on your destiny. The impression that the picture on the book gave me was very vagueRead MoreAnalysis Of The Book Night By Elie Wiesel1045 Words à |à 5 PagesIn the memoir Night by Elie Wiesel, Elie Wiesel is a young boy who struggles to survive after being forced to live in the brutal concentration camp of Auschwitz. In Auschwitz, death and suffering is rampant, but due to compassionate words and actions from others, Elie is able to withstand these severe living conditions and overcome the risk of death in the unforgiving Auschwitz. As shown through the actions and words of characters in Night, compassion, the sympathetic pity for the suffering or misfortuneRead More Dawn by Elie Wiesel Essay716 Words à |à 3 PagesDawn by Elie Wiesel In this report you will see the comparisons between the novel Dawn and the life of Elie Wiesel, its author. The comparisons are very visible once you learn about Elie Wieselââ¬â¢s life. Elie Wiesel was born on September28,1928 in the town of Hungary. Wiesel went through a lot of hard times as a youngster. In 1944, Wiesel was deported by the nazis and taken to the concentration camps. His family was sent to the town of Auschwitz. The father, mother, and sister of Wiesel died inRead MoreNight Trilogy By Elie Wiesel1075 Words à |à 5 PagesEnglish 2 Period 14 10 June 2015 Night Trilogy Criticism Elie Wieselââ¬â¢s Night Trilogy is comprised of an autobiography about Wieselââ¬â¢s experience during the Holocaust and the horrific struggle he faced while in concentration camps, and two other stories depicting the rise of Israel and an accident. The acclaimed Holocaust writer is most well-known for Night due to its effect across the globe. Dawn and Day are not autobiographies, yet they have lingering presences of Wiesel in the main characters and narrators
Friday, December 13, 2019
What Is the Relationship Between Technology, Scien Free Essays
Assessment 3: Final Essay Question What is the relationship between technology, science and the visual? Analyse a text of your choice (Transformers 3: Dark of the Moon) in a way that demonstrates your understanding of the connections between bodies, technologies and visual reproduction. Josephine Polutea, Transformers 3: Dark of the Moon (2011) The relationship between technology, science and the visual I believe is that they all interconnect with each other. The technological invention of the lithographic device for example enabled numerous visual reproductions for magazines and newspapers. We will write a custom essay sample on What Is the Relationship Between Technology, Scien or any similar topic only for you Order Now This then opened up the door to the revolutionary technological shift in visual reproduction from lithography to photography that enabled replications to cater for the masses. This ability to produce multiple copies of any one image came about with the revolutionary development of the ââ¬Ënegativeââ¬â¢. (Lecture 5 / Technologies of the Visual Reproduction, 2011) This is evident in the movie Transformers 3: Dark of the Moon where the use of the images and footage from the Apollo 11, Lunar Landing are used to encapsulate the viewer to identify and empathise with the historical event that is used as a ââ¬Å"spectacleâ⬠in the movie. Science wise this was a breakthrough in all history of mankind although there is speculation and scepticism that the event in fact never took place (Lecture 5 / Visuality, History, Event Spectacle, 2011) in an effort to gain capital for funding of the NASA space program approximately estimated at thirty billion dollars. (Lecture 14 / Visuality, History, Event Spectacle, 2011). On the contrary this is problematic in any evidence documented in history for history although makes for a good story line in a movie about technology, science and the ââ¬Å"bodiesâ⬠involved in this visual reproduction of the ââ¬Å"historical eventâ⬠. As this event spectacle was used in the movie as the basis of the visual narrative which was what I gathered to be that the American government discovered an unidentified object that crashed on the moonââ¬â¢s surface and the Presidents reaction to send the astronauts to the moon as he quotes in the movie ââ¬Å"You get there before the Russiansâ⬠and ââ¬Å"Well you tell NASA to move heaven and earth. â⬠Gives the impression that Mr President is very patriotic and based on ââ¬Å"actions speak louder than wordsâ⬠? There is a sense of urgency where one would assume that there was a conspiracy to cover up a ââ¬Å"top secret missionâ⬠to discover if there really were any alien life forms present on the moon or to cover up discoveries of such encounters. A reason of state would account for the manipulation of such evidence to enforce the protecting public morality, educating the population, looking after national interests and promoting community values. (Schirato, Webb 2007, p 174). The news mediaââ¬â¢s job is to report the facts clearly, with as much accuracy as possible. Unfortunately this isnââ¬â¢t the case. Science and reason are a good arsenal to have in the battle against pseudoscience, but in most cases they take a back seat to history and tradition. Plait (2002) These technological experiments and discoveries speak from the investigations of science and other certain unexplained issues for example extra-terrestrial, the supernatural or the unexplained ââ¬Å"otherâ⬠unidentified flying objects or mechanical beings. The images of an ââ¬Å"alienâ⬠life form are visual reproduction of a circulated urban myth ââ¬Ëso to speakââ¬â¢ rather there are no actual scientific evidentiary to substantiate claims from victims of the so called alien abductions or alien encounters. The descriptions given are used to form this visual that an alien has a big coned head, with big black oddly shaped eyes, a mouth and no nose but seem to be smaller in height then an average person. The greatest influence over visual practices in the contemporary Western world are what we call normalisation, which is associated with the fields of science, bureaucracy and government, and capitalism. (Schirato and Webb 2004) So why is it, that in the movies they look familiarly tall and strong and awfully unattractive? Or those in Transformers that are referred to as aliens? The ââ¬Å"otherâ⬠bodies I will refer to the ââ¬Ëtransforming robotsââ¬â¢ in the movie Transformers and the government ââ¬Å"bodiesâ⬠that are directly involved in this highly classified special operations task and the power role they play in the movie. According to Schirato and Webb (2004) scientific categories of truth and reality are circulated throughout popular culture, particularly in the media. This is the main reason why we have used the term ââ¬Å"normalisingâ⬠rather than ââ¬Ëscientificââ¬â¢ to designate this particular visual regime. The movie begins with the notion of a race soon to be extinct by war. In an opening statement that says, ââ¬Å"We were once a peaceful race of intelligent mechanical beings, but then came the war. â⬠A war between the Autobots and Dicepticons on their planet called ââ¬ËCybertronââ¬â¢. This ââ¬Ëmechanical beingââ¬â¢ or what post-modernist film directors would call ââ¬Å"aliensâ⬠freely roam the universe and eventually take refuge on planet Earth. This concept of machine life and human life co-existing and living in harmony is reinforced in the movie as a political opportunism point of view. For instance their alliance with the autobots to serve and protect America and the world from breach of national and international security. Optimus Prime quotes ââ¬Å"In a year since our arrival, our new ââ¬Å"homeâ⬠Earth has seen much change. Energonââ¬â¢ detectors guard its cities now. Long range defense systems watch the skies. So now we assist our allies in solving human conflicts, to prevent mankind bringing harm to itselfâ⬠. The normalisation of scientific revolution and bureaucratic power only serves a purpose that politically we as a society, a community we donââ¬â¢t really have a say in what happens but only that we are shaped and influen ced to conform to what we should be expected to behave, believe or feel towards a certain situation. This brings to surface the subjectivity that we are familiar with in our everyday lives. For example if we are pulled over by a policeman for a random breath test or for surpassing the speed limit we autonomously adjust our attitudes and stature to address the officer because we know that the ââ¬Ëbodyââ¬â¢ or ââ¬Ëotherââ¬â¢ serves a purpose to the law and its people and therefore the power relationship is automatically referenced to the officer. This power relationship between the bureaucracy and the people is displayed in the movie when Sam is attacked by laser beak, a side kick of Megatron and escapes in his efforts to assist the autobots before the decepticons take over the world. He is confronted by Director of National Intelligence Miriam who questions Coronel Lenick. ââ¬Å" I know his name, I wanna know who gave him clearance? â⬠and later argues ââ¬Å"we cannot entrust national security to teenagers unless I missed the policy papers, are we doing that? I didnââ¬â¢t think soâ⬠. As Schriato and Webb explains (2004) when a soldier saw something that signified a superior officer (a particular uniform, stripes), he was required to behave, quite automatically, in a submissive manner. Similarly, the idea was that when the population saw signs of stateââ¬â¢s authority (buildings, functionaries in uniforms, titles, letter-heads) they would see, without questioning or hesitation, something that was greater, more powerful and more knowledgeable than themselves, and adjust their behaviour to comply with these manifest signs of the state. In the movie these signs are visible especially in reference to the government bodies, President and the Pentagon ââ¬â Bureaucratic and Political Division, NASA ââ¬â Science Division, and the National Security Intelligence ââ¬â Defence Division Department of Health Human Services which is signified as a body that serves a purpose to the people although take authority from the government, science, and defence divisions. As global cultural flow of images are circulated through the public media sphere and as such the Lunar Landing were celebrated through the United States and the world as a great historical accomplishment. We are conformed to believe this is true because we generally believe that ââ¬Å"seeing is believingâ⬠and that the images provided we take as ââ¬Ëphotographic truthââ¬â¢. The mechanical nature of image-producing systems such as photography and film, and the electronic nature of image-making systems such as television, computer graphics, and digital images, bear the legacy of ââ¬Ëpositivistââ¬â¢ concepts of science (Lecture 6 / Technologies of Visual Reproduction, 2001). Plait (2004) states that people confuse the far side with the dark side. You almost never hear the phrase ââ¬Å"far side of the moonâ⬠. Itââ¬â¢s always ââ¬Å"dark side of the moonâ⬠. This phrase isnââ¬â¢t really wrong but it is inaccurate. If movies were the only purveyors of scientific inaccuracies, there would hardly be a problem. After all itââ¬â¢s their job to peddle fantasy. In conclusion the connections between science and technology is a relationship between the global media sphere and the reason of state that governs all scientific, bureaucratic, political and capitalist fields that form and shape our views of how we perceive the world we live in. Therefore my understanding is that science and technology have a strong relationship in the realm of the ââ¬Ëvisual regimesââ¬â¢ and there connections to our world views of government ââ¬Ëbodiesââ¬â¢, scientific technologies and the shift in technological visual reproductions. The reference list Plait, P C 2004, Bad Astronomy Misconceptions and Misuse Revealed, from Astrology to the Moon Landing ââ¬Å"Hoaxâ⬠John Wiley Sons Inc. , New York. Schirato, T Webb, J 2004, Reading the Visual, Allen Unwin, Crows Nest. CLT120, Vision, Visuality and Everyday Life, Lecture 5 ââ¬â Technologies of the Visual Reproduction, Macquarie University, 2011. CLT120, Vision, Visuality and Everyday Life, Lecture 6 ââ¬â The Myth of the Photographic Real, Macquarie University, 2011. CLT120, Vision, Visuality and Everyday Life, Lecture 14 ââ¬â Visuality, History, Event Spectacle, Macquarie University, 2011 How to cite What Is the Relationship Between Technology, Scien, Papers
Thursday, December 5, 2019
Shooting dad free essay sample
In the essay ââ¬Å"Shooting Dadâ⬠by Sarah Vowell, we see how guns affected the relationship between Vowell and her father. From her childhood to her adult years, she was never a particular fan of guns; since her father was a gunsmith, they never had much in common. Even though guns were not the only thing they disagreed on, it caused a huge disconnection between them because it is something they were both passionate about. As an attempt to be persuasive, Vowell uses anecdotes throughout her essay to illustrate her point, help the audience understand her view on guns, and show the relationship she had with her father. One of the anecdotes Vowell used is when she and her family moved form Oklahoma to Montana when she was just eleven years old. She shows the difference between the two states, concerning guns, which does not make her father happy: I knew our lives had changed one morningâ⬠¦[when] my father heard a noise and jumped out of his chair. Grabbing a BB gun, he rushed out the front door. Standing in the yard, he started shooting at crows. My mother sprinted after him screaming, ââ¬ËPat, you might ought to check, but I donââ¬â¢t think they do that up here! He shook his head, mumbling. (413) This gives the impression that Montana is not as open and welcoming to guns as Oklahoma. Although her father will not like the idea of that, Vowell is very pleased that her father wonââ¬â¢t be able to shoot a gun whenever he wants to: ââ¬Å"I looked up at those crows flying away and thought, Iââ¬â¢m going to like it hereâ⬠(413). This adds on to the reason why she does not have a close relationship with her father. The anecdote from when she first shot a gun helps illustrate why she never favored her fathers vocation. She was six years old when her father gave her and her twin sister the opportunity to shoot a gun: ââ¬Å"I remember holding the pistol only made me feel smallâ⬠¦It was a very long time before I had the nerve to pull the trigger and I was so scared I had to close my eyesâ⬠(415). Her sister ended up sharing the passion for guns with her father, while Vowell did not even want to touch another gun after that experience. Vowell disliked it so much that she compared the gun to a bully and thought of it as evil. She writes, ââ¬Å"I did what my mother told me to do every time I felt an evil presence. I looked at the smoke and whispered under my breath, ââ¬ËSatan, I rebuke theeââ¬â¢Ã¢â¬ (415). She states that although she was not ââ¬Å"traumatizedâ⬠by the experience, she just did not want to have anything to do with gunsââ¬âher fatherââ¬â¢s ââ¬Å"little death sticks. â⬠As Vowell grew older, she wanted to try to mend her relationship with her father. She knew that she needed to find a way to connect with him before it was too late. It would be difficult because they always disagreed on everything: ââ¬Å"About the only thing my father and I agree on is the Constitution, though Iââ¬â¢m partial to the First Amendment, while heââ¬â¢s always favored the Secondâ⬠(412). Even their political stance was different. One of them was a Republican and one was a Democrat, and she points out that the guns are mainly what caused that difference. She writes, ââ¬Å"I have never subscribed to Guns Ammo, [and] I did not plaster the family vehicle with National Rifle Association stickersâ⬠(412). Although these differences might be hard for them to overlook, she was destined to change their relationship. In trying to become closer with him, of course, she starts out by wanting to understand his passion for guns. She states, ââ¬Å"The older I get, the more Iââ¬â¢m interested in becoming a better daughter. First on my list: Figure out the whole gun thingâ⬠(415). She adds the anecdote of her fatherââ¬â¢s cannon and the time they went to shoot it together. Her father built a small cannon all on his own, and he had planned on going to shoot it: I called Dad and said that I wanted to come to Montana and watch him shoot off the cannon. He was immediately suspicious. But I had never taken much interest in his work before and he would take what he could getâ⬠¦Iââ¬â¢ve given this a lot of thought ââ¬â how to convey the giddiness I felt when the cannon shot offâ⬠¦Itââ¬â¢s just really, really cool. My dad thought so, too. (417) This shows one of the very few times that Vowell and her father have had something in common. She has not found the passion for guns, but she has acquired a liking for the cannonââ¬âa piece of equipment that will always connect them to each other. That experience was the start of their new relationship. Vowell ends her essay referring to her fatherââ¬â¢s wish when he dies. He wants his ashes to be shot out of the cannon. She agrees to his wish and writes, ââ¬Å"When I blow what used to be my dad into the earth, I want it to hurtâ⬠(419). The ââ¬Å"hurtâ⬠she mentions is both a physical and an emotional pain. It physically hurts her because of the loud sound it makes that hurts her ears. The emotional hurt comes from the fact that it is her father that she is shooting out of his own cannon. Her pain would obviously still be present since her father will be dead, but with the connection made from shooting the cannon together, her pain will be more hurtful when she actually does it. This essay shows the progressive relationship between Sarah Vowell and her father. Although they did not share the same vocation and passion, they still came up with a way to strengthen their relationship, and have a connecting factor with one another. Her love for him and the desire of the relationship she wanted, allowed her to ignore her fear of guns and find anything to connect her to her father.
Thursday, November 28, 2019
Case Analysis Kaspersky Lab from Russia with Anti-Virus Essay Example
Case Analysis Kaspersky Lab: from Russia with Anti-Virus Paper Case Analysis Kaspersky Lab: From Russia with Anti-virus Industry Background: Software Security Cybercrime has become a fast growing concern for the 21st century as businesses, institutions and individuals grow into an interconnected web of computer networks. Online business transactions, along with the sharing of personal information, are vulnerable to a host of disasters that can reap economic and social havoc. Some sources say that today, cybercrime costs more than $1. 0 trillion to societyGlobal Industry Analysts, Inc. forecasted the world cyber security market to reach $80 billion by 2017 (Gale, 2011). Chief concerns for this Industry are: Internet-based fraud, sophisticated viruses, illicit network access, and computer network sabotage. Software security includes issues such as accidental disclosures caused by flawed or debugged programs and the active or passive infiltration of computer systems Active infiltration includes activities such as obtaining unauthorized information fusing legitimate system access, gaining access through improper means of obtaining identification, or unauthorized physical access in order to gain access to systems. Passive infiltration includes wiretapping on data communications lines or databases and using concealed devices to transfer data in computers, databases, or data communications lines. (Gale, 2011) Historically, information technology has had only basic security at best and highly vulnerable to attacks. In an effort to ward off cyber threats and capitalize from it, computer security companies began to market a wide range of services and products to prevent sabotage and unauthorized computer use. We will write a custom essay sample on Case Analysis Kaspersky Lab: from Russia with Anti-Virus specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Case Analysis Kaspersky Lab: from Russia with Anti-Virus specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Case Analysis Kaspersky Lab: from Russia with Anti-Virus specifically for you FOR ONLY $16.38 $13.9/page Hire Writer These security applications include virus detection and removal software, firewall support, encryption software, intrusion detection and analysis software, security consulting services, and even devices for user authentication (Gale, 2011). Security software is a high growth market and is so mainly as a result of rapid technological advances in recent years. At the same rate, cybercriminals develop new ways to exploit vulnerable new systems. According to industry analyst Gartner, the global software security market should exceed $16. 5 billion in 2010, up from $14. billion in 2009 (Gale, 2011). Industry leaders: Symantec Corp. Symantec is a giant security software firm founded in 1982 and is now headquartered in Cupertino, California. The company grew as a result of acquiring smaller, niche market software vendors. During the early 90s, Symantec acquired IBMââ¬â¢s and Intelââ¬â¢s anti-virus operations along with AXENT Technologiesââ¬â¢ risk assessment and intrusion detection products. The emerging Internet market during that time led Symantec to muscle its way for increased market share through a series of acquisitions of rival companies. In 2004, Symantec partnered with Earthlink Inc. , an internet service provider to gain market share by offering online subscription services. Symantec then followed a trail of mergers and acquisitions and reported record revenues in 2009 for $6. 15 billion and was employing 17,100 people. The company offers products and services that protect computer systems from viruses, detect intrusion by unauthorized network users, and allow users to manage their systems remotely. Top selling products include: Norton Antivirus and Norton Utilities suites. (Gale, 2011; Symantec. om, 2011) McAfee Inc. McAfee, another leading software Company, is based out of Santa Clara, California. McAfee started in 1997 under Network Associates. Originally, its anti-virus products were offered as shareware that enabled McAfee to gain key enterprise security systems accounts. In 1998, McAfee. com was created as a dedicated consumer virus detection site. The company aggressively penetrated the intrusion detection m arket in early 2000 with the acquisition of rival companiesââ¬âfollowing Symantec in a similar path. In only 4 years, the company owned 15. % of the consumer marketââ¬â45% of total revenue came from consulting and support services. In 2010, McAfee was bought by IBM for $7. 68 billion. The companyââ¬â¢s product line includes: data protection, email and web security, endpoint protection, mobile security, network security, risk and compliance, Security-as-a-Service (SaaS), and security management. Industry leading products include: McAfee Total Protection for Endpoint, McAfee Network Security Platform and McAfee Enterprise Mobility Management. (Gale, 2011; McAfee. com, 2011) Kaspersky Labs, Inc. Brief Background: Kaspersky Lab, a Russian based private equity company, is Europeââ¬â¢s largest software company, providing anti-virus software for individual, corporate and mobile users (Kshetri, 2011). Kasperskyââ¬â¢s product line includes software applications for protecting systems against malware, viruses, worms, Trojans, spyware, adware, and e-mail spam. In addition, KL offers firewall products, consulting, implementation, software development and support services (Kshetri, 2011). Kaspersky is different from its major competitors in that its headquarters borders Moscow; where most of its RD activities are performed. Kaspersky has regional RD offices throughout the U. K. , France, Germany, the Netherlands, Poland, Japan, China, South Korea, Romania and the U. S. (Kshetri, 2011). KL has faced some challenges being that it is from an emerging country. It faced adversary from the beginning as the company started out without any external funding or investment capital. Russiaââ¬â¢s intellectual property protection laws are weak and law enforcement is inadequate. Companies are not protected against the actions of their employees as confidentiality clauses and non-compete agreements are nonexistent in Russia (Kshetri, 2011). Having a strong foothold in a developing country is not all badin fact, Russia has the worldââ¬â¢s best software engineers as well as the worldââ¬â¢s best hackers (Kshetri, 2011). Russia has benefited from heavy investments in engineering and science from the Soviet-era. This has led to the countryââ¬â¢s large supply of highly skilled technical workers and a culture centered on sophisticated computer hacking. Kaspersky noted: ââ¬Å"There are technical universities in every major city and with one million students graduating every year, and there is a big labor market for software engineers. (Kshetri, 2011) The vast cybercrime landscape throughout Russia and the rest of the world has actually benefited KL by allowing them to leverage the expertise of skilled workers for the development of new applications, allowing them to enter new markets. Cybercrime is what keeps security companies like Kaspersky in business. Fortunately, they have the resources available to keep up with the rapid rise of the cybercrime industry. SWOT Analysis Strengths: 1. Security. Kaspersky security software is technically superior to competitor products. KL capitalizes on open innovation and open source. The company is able to provide more frequent updates than its rivals and is a leader in identifying and responding to threats as early as possible. 2. Highly skilled labor force: Soviet-era tech investments have led to a large supply of highly skilled software engineers. 3. Low turnover rate: KL has various incentives to attract and retain qualified employeesââ¬âin 2000, KLââ¬â¢s turnover rate was less than 3%. A 2010 survey conducted by The Boston Business Journal named KL as one of the Best Places to Work in Massachusetts. The company provides employees with stock options and relocation servicesââ¬ârare in most Russian companies. 4. Largest software company In Europe 5. Direct presence in 40 countries 6. Highly Innovative 7. Strong patent base 8. Worldââ¬â¢s largest privately-held Internet security company Weaknesses: 1. Lags behind large key rivals 2. Low market share in the U. S. and worldwide share 3. Weak competitive position in business market 4. Short Russian history of free market capitalism 5. Negative country of origin (COO) image this might be a threat as related to Russia rather than KL Opportunities: 1. Strong growth and future potential in content and threat management sector 2. Trend among global technology developersââ¬â¢ business models based on open innovation and open source. 3. OEMââ¬â¢s use of KLââ¬â¢s anti-virus engine 4. Push KLââ¬â¢s products through retailers with attractive profit margins 5. Focus on consumersââ¬â¢ willingness to pay extra for high quality security programs 6. Co-branding with well established brands 7. Security software for mobile devices 8. Continued improvements in e-commerce strategy, capabilities and websites Threats: 1. Software piracy 2. Weak IP laws in Russia and developing countries . Strong responses from larger competitors Marketing Strategy: Target Market: Kaspersky Labââ¬â¢s targets ââ¬Å"savvy,â⬠quality conscience consumers who are willing to pay higher prices for the added security The companyââ¬â¢s secondary target includes the business market. However, the company has a much stronger competitive position in t he consumer market. KL offers marketing and technical support to its retail customers. Positioning: KL positions its products as technologically superior, focusing on innovation and quality that the company leverages to achieve international success (Kshetri, 2011). The company works hard to identify and respond to threats as early as possible, providing frequent updates and building a ââ¬Å"best in classâ⬠reputation (Kshetri, 2011). Product Strategy: Kaspersky regionalizes its products to meet diverse customer needs, adding notable features to its products. The companyââ¬â¢s focus is to produce a range of security software rather than strictly anti-virus. With the rise of netbook computers in 2009, KL designed and developed a security product specifically for portable wireless devices. Kaspersky PURE debuted in 2010 and goes beyond its Anti-Virus and Internet Security products in providing the ultimate protection for home networks. KLââ¬â¢s top consumer products in 2010 were Kaspersky Internet Security and Kaspersky Anti-Virus (Quintura, 2010). Kaspersky offers stripped down versions of its software packages for emerging marketsââ¬âpart of an effort to help fight piracy in Russia. (Hooverââ¬â¢s, 2011) Building the Kaspersky brand across its entire product line is an integral part of their product strategy. The Kaspersky name and logo are used to demonstrate a clear relationship between the products and the company name. The company undergoes efforts to co-brand with well known brands including AOL in 2006 and Ferrari in 2010. Pricing Strategy: KLââ¬â¢s high price strategy for the consumer market is reflected in their quality brand image. For retailers and distributors, KL gives higher profit margins compared to other competitors. Distribution: KL has operations in 40 countries and recently spent $2 million in 2010 to expand its operations to India. This move has enabled KL to acquire an additional 1. 2 million customers in India and is striving toward 8 million new users by 2012 (Hooverââ¬â¢s, 2011). In 2010, over 300 million consumers and 200,000 organizations worldwide use KLââ¬â¢s products (Kshetri, 2011). Kaspersky has capitalized on growth markets in Asia and the Middle East. According to Gartner, KL was the worldââ¬â¢s third largest vendor of consumer IT security software and fifth largest vendor of Enterprise Endpoint Protection based on 2010 revenues (Fastcompany. com, 2011). In 2006, KL began to penetrate the U. S. market through OEM manufacturers as it was lagging behind major industry players. Kaspersky is able to grow its business through partnerships with other IT and network companies. KL has its anti-virus engine incorporated into the software of large companies including Microsoft, Blue Coat System, Juniper Networks, IBM and Cisco (Hoovers, 2011). Choices available to the company: 1. Gain business segment market share According to a New Report by Global Industry Analysts (GIA), network security makes up the largest segment of cyber security in terms of global market revenue. Traditional desktop anti-virus software is moving farther along the product lifecycle stage. Market players are shifting their product mix away from anti-virus software to software suites that oversee the protection of an entire network. This focus would cater toward corporate clients as they would benefit most from a comprehensive endpoint security suite. The key to future growth is to offer a comprehensive suite that protects an organization form insider threats through applications including: asset management, tracking and recovery, Web filtering, data loss prevention and insider monitoring. (RPWeb, 2011) 2. Penetrate the mobile security software market The rising trend of mobile devices will eventually replace most uses of personal computers. Smartphones are being used by business persons and for personal use more and more each day. The move toward phonesââ¬â¢ increased data communications, the need for smartphone security technologies becomes apparent. Opportunities in this market segment will be driven by the growing risk associated with personal information stored within smartphones. The rise of downloadable applications is another growth driver for smarphone security software as they are primary sources of malware and other malicious applications. Demand for smartphone security software from the business segment will driven by increasing use of smarphones for corporate communications. One survey states that only 23% of smartphone users have security software enabled which would mean it has good growth potential (SFGate, 2011). Smartphones sales are correlated with the demand for smarphone security software which are said to rapidly rise over the next few years. This market would require technologically advanced information security solutions because of the changing forms of cybercrime. Kaspersky would have the upper hand in this situation as new threats would most likely emerge from Russia. KL has the technical expertise to be number one in mobile security protection softwareââ¬âif they play it right. Potential Outcomes and Implications: Kaspersky is already at a disadvantage because of its relatively small size compared to top industry leaders like Symantec and McAfee. To gain significant market share in the consumer and business markets, KL will have to go after key accounts once it becomes a publicly traded company. An aggressive move such as this would most likely cause big players to drop prices and campaign that they can do the same for less. Gaining considerable market share in the U. S. will be an uphill battle for KL as they would be contending in an arena of giant players. What the company excels at is developing technological innovations with the expert resources it has. If it maintains its current consumer product strategy with high quality and prices, it might be able to grow steadily with the added help of OEMs. Businesses might gravitate more toward Kasperskyââ¬â¢s quality image since they have much more at stake than an average consumerââ¬â¢s home network. As of now, the mobile device security market seems like an open playing field with a lot of potential which Kaspersky has the resources needed to capitalize on. Key Decisions/Recommendations: KL should maintain efforts for steady growth in both the consumer and business markets. The company should offer comprehensive software suites and maintain its quality image along with regionalized product marketing strategies. Throughout the next 2 to 3 years, KL will need to direct resources toward developing new innovations in order capitalize on upcoming trends/opportunities. This might possibly open a window for KL to gain considerable market share. To achieve this, the company should focus strongly on mobile security and be ready to deliver when mobile devices dominate the market. They should continue to leverage the hacker playing field by staying abreast of potential upcoming threats for mobile devices. Their goal should be to outperform all competitors in mobile device security and strategically plan stages for product releases. Once the company has gained sufficient awareness in the marketplace, it would be imperative for KL to implement an IPO, which would in turn, allow them to win key accounts in mobile device security (This is okay but the case points out that an IPO would help access the big accounts in the U. S. and the U. K. Especially in many countries with common law as the legal origin, private companies such as Kaspersky Lab KL are perceived as small companies composed of family or close friends as shareholders) . Because a GIA report states that Asia-Pacific is the fastest growing regional market for smartphone security software, KL should focus on this region. This would help the company obtain a significant portion of the forecasted $2. 99 billion that GIA predicts the market will reach by 2017 (SFGate, 2011). Works Cited: Computer Security. â⬠Encyclopedia of Emerging Industries. Online Edition. Gale, 2011. Reproduced in Business and Company Resource Center. Farmington Hills, Mich. : Gale Group. 2011. http://galenet. galegroup. com/servlet/BCRC SFGate. com 2011. Global Smartphone Security Software Market to Reach $2. 99 Billion by 2017, According to New Report by Global Industry Analysts, Inc. , April 29, 2011, http://www. sfgate. com/cgi-bin/article. cgi? f=/g/a/2011/04/29 /prweb8354131. DTL Kaspersky Lab: From Russia with Anti-virus. Dr. Nir Kshetri, 2011. Prepared for use in International Marketing class. PRWeb. com 2011. Global Security Market to Reach $80. 02 Billion by 2017, According to New Report by Global Industry Analysts, Inc. , April 05, 2011, http://www. prweb. com/printer/8262390. htm Hooverââ¬â¢s. (2011, July 5). LABORATORIYA KASPERSKOGO ZAO. Hooverââ¬â¢s Company Records-In-Depth Records. Retrieved from LexisNexis Academic database. Quintura 2010. Kaspersky Lab Reaches Record Revenue in 2009, 03. 03. 10, http://blog. quintura. com/2010/03/03/kaspersky-lab-reaches-record-revenue-in-2009/
Sunday, November 24, 2019
The eNotes Blog Amazon Gets All Publish-y andStuff
Amazon Gets All Publish-y andStuff In its continual attempts to become theà Wal-Mart of the literary world (theres an oxymoron if I ever heard one), Amazon, the strapping, young Fabio,à has gone on a Quest for Fair Maidens: the trembling, nubile, romance writer. This week, Amazon announced that it will be launching its own line of romance novels, called Montlake Publishing. Sounds vaguely knight-y and seductive, no?à à The books will be available in all forms of media: on Amazons Kindle, traditional print, and audio. The line is scheduled to debut in the Fall. Why would Amazon want to bother with getting into the direct publishing end of the business? Well, for several reasons. First, they are in a great position to sell to their customers. They can advertise on the site, of course, but they also have access to their customers buying habits and can recommend selections to them. Why a romance line? That was probably a no-brainer.à Romance novels are voraciously consumed by readers. Romance Writers of America reports that sales for 2009 topped 1.37 billion dollars. In addition to romance novels, Montlake will also eventually offer science fiction, thrillers,à and mysteries. While the initial titles will likely be from relatively unknown authors, it seems plausible that bigger names will want to get in on Amazons mass audience.
Thursday, November 21, 2019
Johann Sebastian Bach Essay Example | Topics and Well Written Essays - 750 words
Johann Sebastian Bach - Essay Example Bach struggled to secure his position at Arnstadt, after that he moved to St. Blasius in Mhlhausen from where he obtained organistship. Bach ws universally acclaimed for his keyboard performance. He served as Hofkonzertmeister to the duke of Weimar, where his job responsibility the composition of sacred music, "the great cantata, Ich hatte viel Bekmmerniss, was probably the first work of his new office". Bach was also appointed as "Kapellmeister to the duke of Cthen". During this period he initiated his work on "book of the Wohltemperirtes Klavier, the solo violin and violoncello sonatas, the Brandenburg concertos". Bach was deeply inspired by Handel, he therefore made "copy of his Passion nach Brockes". Bach developed the finest Passion and Der Tod Jesu which were revealed after his death, it was Bach who transformed Brockes. The major achievements of Back include "the Passion according to St. Matthew and the B Minor Mass". The importance of Bach in the history of music can never be ignored or avoided. His role can never be regarded as oil-fashioned, "a true composer the effect on the history of music was immediate and profound". ... Cultural, Religious and Philosophical Aspect of Bach: Detail Analysis The St. Matthew by Bach is considered "the most monumental Passion ever composed". It was written in 1729, the master piece was written with the support of C.F. Henrici. The historians have commented that there is deep background behind this music, and the music has political and cultural aspects attach to it. As per record, "there are four Passions based on the particular Evangelist: John, Luke, Matthew, or Mark". At the time when Bach composed St. Matthew, it was regarded as "being one of the greatest sacred choral works ever composed", it has been also regarded as "the greatest classical composition in the entire field". As per musicians, Bach has used "double chorus and orchestra which are integral parts of the work's architecture and enhances its majestic nature". As per historians, on weekly basis "a Passion was performed in one of Leipzig's two principal churches, St., Thomas and St. Nicholas". It is realised that "Bach probably faced no harder task among his duties as Thomask antor and music director of the city of Leipzig than the preparation of the yearly Passion music". In 1739, the music developed by Bach received criticism from the town council, however Bach hold clerk and informed them that he was not worried and "did not care, for got nothing out of it anyway, and it was only a burden". It is on record that the composer "spoke as a man embittered by numerous and protracted disputes with the Leipzig authorities". It is acknowledged that "the challenges involved in the creation of a Passion seem to have engaged him keenly". As per historians, Bach had
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